by Cesare Rocchi

I Can't Write Content

I can’t cook food. I can cook a grilled salmon, a steak. But I can’t cook generic food. Much like I can’t write generic content, and specifically content designed to get more visits. It feels so unauthentic to me. I can write to explain a tool, an API. I can write about an experience I had. I can write about a struggle I went through. Sitting down to design a post, and handpicking the keywords to maximize the number of visits?

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