by Cesare Rocchi

Lock Yourself Out

Ok a few days ago I said Lock Yourself In and now I say lock yourself out. Both are right, just not at the same time :) An external deadline keeps you accountable. But sometimes you have to step away from the keyboard to get the word out and talk to your future customers. The code that you push every day isn’t going to announce itself and your product has no value if you don’t explain it.

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