Owning your Space as a Podcaster
I had the pleasure to be interviewed by Yann Ilunga on the 360 Entrepreneur Podcast. It was fun. I stressed the importance for podcasters to own the URLs of domains and RSS feeds. Also valid for bloggers.
Podcast Analytics is Tricky
You have a podcast and you are looking for sponsor. Pretty soon you will hear this questions: “how many downloads per episode does your podcast have on average?”. Nobody ever will ask: how many bytes of your audio did your listeners download? how fast can I download your episodes? are your audio files encoded at 320 kbits/second? Why? Because number of downloads is easy to measure. When you download a file, an analytics platform increases a number somewhere on a server.
On Podcasts length
As I am editing the next episode of the Cocoaconf podcast I stumbled upon this comic. source I like short and edited podcasts. I also listen to long and unedited ones, but for exceptional reasons like: I am very interested in the guest(s) I am very interested in the topic(s) I have time to kill But when I see a 2h+ episode in my podcatcher, I rarely play it right away.
How I Podcast
I don’t dislike podcasts-as-conversations. I listen to some and they are pretty good. But I prefer much more edited podcasts. For example TLDR is no more, but is very well produced. Reply All is another great one. And I am eagerly waiting for the new season of Codebreaker. When I listen to them I clearly perceive that they have worked to create a 2 hour long episode and then they sat down and picked the best parts to build a story.